Rebranding company as new product and service lines emerge

Norman, OK, November 20, 2013 — Weather industry leader Weather Decision Technologies (WDT) has undergone a total brand review and today unveiled its new logo and website to support its evolution, becoming the foremost provider of Big Data derived value-added weather products to multiple key industries.

With an entrepreneurial spirit, WDT was founded in 2000 and has increased its array of products during the course of the past 13 years to be at the forefront of hazardous weather detection and prediction, forecast modeling, decision analytics, GIS, mobile apps and interactive mapping technology.

“It is important that WDT retains its established values but at the same time develops a new and modern identity. The rebranding exercise coincides with our entry into the energy and marine sectors,” said WDT President & CEO, Mike Eilts. “The landscape for private weather sector corporations like WDT is rapidly changing and we recognize the need for transformation.”

As a measure to further establish WDT as the clear leader in the marketplace, the company has hired a specialized team of veteran meteorologists from around the country to implement a new comprehensive energy sector offering and operate the business unit at a level above and beyond that of the competition. This acquisition, in tandem with our existing team of meteorological experts, has also injected insight and energy into an existing suite of advanced products and services.

WDT has experienced aggressive growth during the past several years through incredible client relationships as well as lightning fast innovation and product enrichment. As the company continues to expand, leadership will remain focused on the company’s core values in order to stay well ahead of demand for current offerings while continuing to push forward with new, exciting product development.

About Weather Decision Technologies, Inc. (WDT)

Weather Decision Technologies, Inc. is the industry leader, providing organizations with weather decision support on a global scale. WDT offers specific expertise with Big Data as it applies to hazardous weather detection and prediction, forecast modeling, decision analytics, GIS, mobile apps and interactive mapping. WDT employs the world-renowned WeatherOps forecast team, staffed by experts who provide global asset projection and commodities trading decision support.
WDT maintains operational offices in Norman, Oklahoma and Houston, Texas.